East Tennessee State University
Client: East Tennessee State University
Position: Graphic Designer, East Tennessee State University
East Tennessee Sate University Visual Identity
As East Tennessee State University updated the official Academic and Athletics marks for the university, I created Academic and Athletic Identity Standards and general usage guidelines and layouts for the university. Katie also served on the Rebranding Committee for the University.
The Style and Graphic Standards Manual is the guide to applying our image and identity to the materials through which we communicate to all ETSU constituencies.
East Tennessee State University Logo Guidelines Quick Reference Sheet
East Tennessee State University Athletics Logo Use Mock-up
Unused Concepts Created for ETSU
East Tennessee State University's Quality Enhancement Plan
InTopForm
As part of ETSU's reaffirmation of accreditation by the Southern Association of Colleges and Schools (SACS), a Quality Enhancement Plan (QEP) was developed. QEP projects are designed to focus on an aspect of student learning, must be campus-wide in scope, and involve students, faculty, staff, alumni, and administrators.
Quality Enhancement Plan Accreditation Booklet
Media Created
Assets were created across all media - including Facebook & Twitter, Landing page formerly housed on ETSU Website http://www.etsu.edu/intopform/, Posters, flyers, athletic program inserts, Floor clings, giveaways (pom poms, t-shirts, cups), videos, as well as radio spots, and full QEP report book submitted for accreditation.